consumable beings

When I arrived in korea i I realized the size of the Kpop industry, the people and the impact that the Kpop industry possesd . As time passed the Korean world became popular and the wave itself was called the hallyu wave, this wave was deliberately created by politicians, giant companies and the Korean elite who understood the economic potential inherent in this world.
There is something in the pop Korean world that creates this music drama film that treats people who work in the industry as material that we have to consume and they manage to get us hooked.
Are human beings consumable and should there be a limit to capitalization that turns a person into a shelf product?